Hugo is the epitome of a tortured Art Director. He is moody,
smokes like a chimney, and has the 'head cocked to one side' pose whenever he is in front of Photoshop. Being Portuguese, Hugo is never happy with anything. And while this can be a pain for the people around him, for his brands, this means that he will push an idea as far as it can go, and then make sure it is art directed to perfection. - Ash Chagla, 2012.
Freelance Associate Creative Director
(January 2018 - Today · Lisbon, Portugal)
BeNext Associate Creative Director
MBD: Multi-Mall Management , Siemens, Delta, Odisseias, Cais.
(February 2015 - December 2017 · Lisbon, Portugal)
JWT Dubai Associate Creative Director
MBD: Kraft Foods, Nestlé, Listerine.
(July 2013 - December 2014 · Dubai, United Arab Emirates)
Y&R Dubai Senior Art Director / Group Head
MBD: American Garden, AREEJ, Aljazeera Sports, Colgate, Gulf News.
(June 2011 - March 2013 · Dubai, United Arab Emirates)
Publivision Senior Art Director
MBD: Sonangol, Angola Telecom, Tv Zimbo, Mercedes, ServiceAir.
(January 2009 - June 2011 · Lisbon, Portugal)
Senior Art Director
MBD: SEAT, Sogrape, Pleno, Clix, SONY.
(September 2008 - December 2008 · Lisbon, Portugal)
FP7 Doha (McCann World Group)
Senior Art Director
MBD: QNB-Qatar National Bank, The Pearl Qatar, UDC, Qatar Foundation, Qatar Tourism, Doha City Center Mall.
(August 2007 - August 2008 · Doha, Qatar)
Intern to Senior Art Director
MBD: L´Oreal, Garnier, Renault, Lactogal, Unicer, Sogrape, El Corte Inglés, Compal.
(March 1999 - May 2007 · Lisbon, Portugal)
AWARDS & HONOURS
CCP Portuguese Creative Club Design - Bronze 2016
One Show Print - Craft Merit 2014
Cannes Lions Press - Craft Silver 2013
Dubai Lynx Direct - Silver 2013
Dubai Lynx FIlm - Bronze 2013
Dubai Lynx Outdoor - Silver 2012
Dubai Lynx Press - Silver 2012
Dubai Lynx Tv & Cinema - Silver 2009
Mena Cristal Magazine Cristal 2009
Cannes Lions Press - Shortlist 2008
Cannes Lions Outdoor - Shortlist 2008
Dubai Lynx Press & Outdoor - Shortlist 2008
CCP Portuguese Creative Club Best Tv Campaign - Bronze 2004